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Guide Omnichannel customer service platform

Customer service once started with personal service in a store and per telephone. Since then the number of channels has grown exponentially. E-mail, messaging, social media, live chat, chatbots, video chat. And who knows what’s next.

Many customer service departments use various tools to manage all those channels and interactions. Often because there weren’t any integrated tools available at the time they launched the channels or because these tools were very expensive.

But that has changed in recent years. These days there’s a wide variety of omnichannel platforms with different prices that enable you to manage all channels and interactions in one tool. So how do you pick the right one?

The Omnichannel customer service platform guide

● the benefits of managing all customer service channels in an omnichannel platform
● what to keep an eye on when choosing an omnichannel platform
● the differences between affordable omnichannel platforms like Xcally and 3CX