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Cookie statement

This cookie statement was last updated on July 17, 2024. We may place cookies and other similar technologies on your device, including your mobile device, in accordance with your preferences set in our cookie banner. Depending on your settings in our cookie banner on your mobile device, the following data may be collected via cookies or similar technologies: your unique device identification, mobile device IP address, information about your device's operating system, mobile carrier, and your location data (to the extent permitted under applicable law).

What are cookies?

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are used to improve your user experience, for example by remembering your preferences or by collecting information for analytical purposes.

We may use both first-party and third-party cookies. First-party cookies are directly placed by soundofdata.com and are managed by Sound of Data or the operator of our domain name. These cookies are used to collect information that helps improve the user experience on our website. Third-party cookies are placed by a domain other than soundofdata.com. They are usually placed by external service providers who collaborate with the website owner, such as advertisers or analytics companies. Third-party cookies may be used for various purposes, such as delivering ads that are relevant to the user’s interests based on their browsing behavior across different websites or collecting analytics data about the use of the website.


Why do we use cookies?

We use cookies for various reasons:

Functional purposes: To ensure the functionality of our website and to remember your preferences (such as language settings).

Performance purposes: To measure and analyze website performance, improve the user experience, identify and resolve website issues, and optimize website content for you.

Analytical purposes: To understand the usage of our website and improve its performance. We use both first-party cookies (placed by us) and third-party cookies (placed by third parties, such as Google Analytics).

Advertising purposes: To customize ads based on your interests and measure the effectiveness of our advertising. These cookies may also be placed by third parties.


Types of cookies we use

Strictly necessary cookies: These cookies are essential for the operation of the website and cannot be disabled in our systems.

Performance cookies: Performance cookies are generally third-party cookies from vendors we work with or who work on our behalf. They collect information about your visit and use of soundofdata.com, such as which pages you visit most frequently and whether you receive error messages from web pages. These cookies do not collect information that identifies a visitor. All information collected by these cookies is anonymous and is used solely to improve the operation of the website. Third-party vendors may have access to this data and may use it to enhance their overall services and offerings.

Functional cookies: These cookies enable a site to remember choices you make (such as your username, language, or region) and provide enhanced, personalized features. They may be set by us or by third parties whose services we have added to our pages. These cookies cannot track your browsing activity on other websites. They do not gather information about you that could be used for advertising or to remember where you have been on the internet outside our site.

Analytical cookies: These cookies enable us to use data analytics so we can measure and improve the performance of our site and provide more relevant content to you. These cookies do not collect information that identifies a visitor on an individual level that is available to us.

Advertising cookies: Advertising and social media cookies (including web beacons and other tracking and storage technologies) are used to (1) deliver ads that are more relevant to you and your interests; (2) limit the number of times you see an ad; (3) help measure the effectiveness of advertising campaigns; (4) enable retargeting and (5) understand people’s behavior after they view an ad. They are typically placed on behalf of advertising networks with the permission of the site operator. They remember that you have visited a site and often will be linked to site functionality provided by the other organization.


Other technologies we use

In addition to cookies, we may use web beacons (including conversion pixels) which may be used on our website, in our marketing emails, our newsletter, and affiliated websites to determine if messages have been opened and links clicked. Web beacons do not place information on your device, but they may be used in conjunction with cookies to monitor website activity. The above information about cookies also applies to web beacons and similar technologies. Conversion pixels are small codes on a specific web page that are triggered when someone visits a page, resulting in an increase in the conversion count.


Third-party cookies

Some cookies, web beacons, and other tracking and storage technologies that we use are from third-party companies (third-party cookies), such as Google, LinkedIn, Meta, and HubSpot, to provide us with web analytics and intelligence about our sites, which may also be used for measurement services and targeted advertising. These companies use programming code to collect information about your interaction with our sites, such as the pages you visit, the links you click on, and how long you spend on our sites. This code is active only during your visit to soundofdata.com. For more information on how these companies collect and use information on our behalf, please refer to their privacy policies: Google at Google Privacy & Terms, LinkedIn at LinkedIn Privacy Policy, Meta at Meta Privacy Policy, and HubSpot at HubSpot Privacy Policy.


Managing your cookie settings

You can choose to accept or decline cookies via our cookie banner. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. Please note that disabling cookies may affect your use of the website.


Changes to our cookie statement

We may update this cookie statement from time to time. We recommend that you check this page regularly to stay informed of any changes. You can see when the cookie statement was last updated at the top of the page.


Contact

If you have any questions about this cookie statement, please contact us at privacy@soundofdata.com.


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